Executive leadership of global accounts including:

• Copywriting and content

• Project management

• Client Relations

• Team management

• All editorial functions

Communication director for ContentFactory1

• Led planning, developing, and PR launch of new Content Factory 1 Website

• Main writer for all articles and corporate communication

• Head of social media

Mobility Hub Newsletter

• My role is executive editor, writer, and director

• Leading publication of the Shared-Use Mobility Center

• Current audience 24K

• Grew Audience 25% in under 2 years

• Expanded content to fully align with mission and grow relevance in the public, private, and nonprofit sectors.

• Maintain strong open (20%) and click through (4%) rates

• 100% curated by SUMC/no paid content

• 100% organic growth/no outside promotion

Email Communication

• Email planning, writing, design and production in MailChimp for 25 target audiences.

• Organizational CRM implementation and management for c-level and international contacts in the government, public sector, private sector and nonprofit arenas.

Examples:

• Sharon's Virtual Summit Wrap-Up

• Virtual Summit Access Guide

• Mobility Data Sharing Webinar

• MOD Sandbox IKA Workshop Invite

• Lessons Learned From On-Ramp Program

Social Media

• Social media strategy and oversight

• Writing top-level posts for the following channels: Twitter (7,000 followers,100 tweets and 95,000 impressions monthly), Facebook and Linkedin

Pre Brands

Branding and Marketing

Shopper Marketing

AI/Bot Technology

Quaker

• AI/Bot Technology

• Website Banner Marketing

• Integrated Campaigns

Kleenex

• Social Media

• Engagement

• Branded Retail

Citi

• Loyalty /Reward Program

• Integrated online, direct mail, email and experiential media